2008 Woodie Awards
Business class taste tests new frozen treat
By: Christie Kerner
Issue date: 4/9/08 Section: Campus
|
The event was part of a an entrepreneurship class project to help Former Board of Trustee Kermit Stroh conduct product research for the pancakes, which he hopes to bring to stores across the United States.
Stroh first discovered the pancakes at the Americana restaurant that opened in the 1960s in Petoskey, Mich.
"I was in my own business in Burt Lake, Michigan right outside Petoskey when my daughters were little and we started going to the restaurant and getting to know the family," Stroh said.
The Americana restaurant made a name for itself during its years of business.
"People used to stand outside and wait 20 to 30 minutes," Stroh said.
But the store, who got the original recipe from the Whiter hotel in Detroit closed six years ago.
After the restaurant closed, the pancake recipe sat dormant for four years. But the owner's grandson, Jonathan Barrett wanted to bring the pancakes back to people again - and Stroh wanted to help make it happen.
"I sold my old business but the fire was still burning to do something else," Stroh said.
To assist Stroh, The Dallas-Hamilton Center for Entrepreneurial Leadership at BGSU and entrepreneurship class tested the pancakes yesterday and judged the product on convenience, perception, cost, price, appearance and packaging. The results will determine whether or not the next step will be taken to move forward with the product.
Milt Baker, the course instructor, thinks it is beneficial for students to work with entrepreneurs like Stroh.
Be the first to comment on this story